TaylorMade British Open Tour Staff Bag 2024 - Limited Edition

Subtle details abound on this year’s British Open staff bag. Its purple flanks are checkered with postage stamps and with inlays that alternate between the TaylorMade logo and the number 8. The design pays respect to the iconic eighth hole which faces westwardly toward the Firth of Clyde. The par-three measures a mere 123 yards and is the shortest hole in British Open history.

The name Ailsa can be found on the valuables pocket and offers another nod to the infamous eighth hole. It was the phrase used by 1887 and 1889 British Open Champion, Willie Park, Jr. to describe the postcard view from the eighth tee box which looks out toward Ailsa Rock on the horizon.

On the back of the bag, railroad tracks gilded with the number 11 pay homage to the 11th hole. The daunting par-4 requires a long, accurate tee shot over gorse to a blind fairway that’s flanked by out of bounds and railroad tracks on the right side the entire length of the hole.

Two gold serpents surround the bag’s bottom ring and pay respect to the snake-like creatures found in Royal Troon’s seal. The Latin phrase TAM ARTE QUAM MARTE is scripted into the bag’s handle. It pays tribute to Royal Troon’s motto which translates to As Much by Skill as by Strength.